Blog: Consent
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Do Essential Cookies Require Cookie Consent and Cookie Notice?
Any businesses that use essential cookies on their websites should understand what a Cookie Notice is and when cookie consent is required. While essential cookies do not require cookie consent, there are a number of reasons why you should still have a cookie consent mechanism on your website. This article explains...
Consent for Google Ads Personalization
Any business that uses Google Ads to create personalized advertisements directed at individuals who live in the European Economic Area (EEA) and/or the United Kingdom (UK) needs to be aware of Google's new consent requirements for ad personalization. This article explains why consent is necessary for Google Ads personalization, the steps...
Cookie Text Explained
With so much attention on cookie consent for legal compliance, it's easy to overlook the wording on your cookie banner (i.e., the cookie text). Yet, it matters more than you may realize. Having well-written cookie text not only supports compliance with privacy laws but tells visitors you have nothing to hide,...
Opt-Out Rights Under Privacy Laws
Under modern privacy laws, consumers have the right to opt out of certain activities involving the collection, use, and disclosure of their personal information. In other words, consumers can simply say "no" to most data processing activities, from marketing emails to website cookies to the sale of data. And businesses must...
Czech Republic and the GDPR
On January 1, 2022, the Czech Republic aligned its cookie consent practices with the General Data Protection Regulation (GDPR) and the EU Cookies Directive by amending its Electronic Communications Act (ECA). This development effectively changed the status quo for cookie processing in the Czech Republic. More specifically, it prompted a shift...
Social Media Cookies
Have you ever wondered how websites recall the contents of your online shopping cart or remember your sign-in information or just give off a more personal feel? Look no further than cookies. These small packets of data have taken the internet by storm and are currently the most common method of...