Blog: Consent

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GDPR: Don't Use Pre-Ticked Boxes for Cookies

When the General Data Protection Regulation (GDPR) passed in 2016, websites started putting up cookie banners in preparation for its 2018 enforcement date. But many of these cookie banners didn't actually comply with the new consent thresholds imposed by the GDPR. Nearly five years have passed, and most cookie consent solutions...

Apple's New Opt-In Consent for Advertising Identifiers

Apple's iOS 14 will require developers to request opt-in consent before tracking users with Apple's ID for Advertisers (IDFA). Failing to abide by the new rules will be a serious violation of Apple's App Store Review Guidelines that could lead to the removal of your app. The new rule was first...

Cookie Consent Examples

If you use cookies, you must notify your users of this. While the specific requirements vary depending on what cookies you use and where you do business, the method used to notify users and get consent is quite consistent across the board. This method is a cookie consent notice. In this...

GDPR: No Cookie Consent Walls

The EU's attempts to regulate online advertising by restricting the use of cookies have not been universally considered a success. Businesses have devised various methods to encourage, or force, their users to consent to cookies. Among the most controversial of these methods is the "cookie wall." There has been a lively debate...

All About Cookies

Cookies are little packets of data that get placed on a computer or mobile device with the purpose of doing things like keeping you signed in to a site or remembering the contents of your shopping cart. They can sometimes collect personal information, which means they sometimes are regulated by...

FAQ - Cookies for Businesses

There is a lot of confusion about cookies and what is required by a business that hopes to use them. In this FAQ, we'll be answering some common questions related to the use of cookies to help clarify some of the confusing nuances when it comes to laws, best practices...