Blog: Consumer Privacy
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Website Tracking Legal Guide: How to Legally Track User Data
Online businesses use website tracking to personalize their content and services for clients who might be interested in them. However, this isn't always favored by the people being tracked. Some online users take issue with people/companies collecting their data to use without their consent. Online businesses that collect this data to...
Compliant Behavioral Advertising
Behavioral advertising is the practice of tracking users across the web and noting their interests to deliver ads that would be most relevant to them. Given its sensitive nature, behavioral advertising sparks controversy between marketers, lawmakers, and customers alike. Still, it remains an effective technique to improve user experience and drive...
Delete Account URL in Google Data Safety Form
Google now requires app developers to submit a "Delete Account URL" when publishing an app. The Delete Account URL must allow users to initiate an account deletion request or provide information how users can delete their accounts. The URL must be accessible from the web, so users who deleted your app...
CIPM Data Privacy Certificate: What it is and How to Get it
As more companies work to develop systems that prioritize privacy protection, individuals who can incorporate Privacy by Design (PbD) principles into a comprehensive privacy program have become highly desirable by employers. Privacy professionals with a Certified Information Privacy Manager (CIPM) Data Privacy Certificate have the training necessary to establish and...
CIPP Data Privacy Certificate: What it is and How to Get it
As privacy and data protection laws proliferate with each passing year, an increasing number of organizations are seeking highly-trained privacy experts. Privacy professionals who pass a Certified Information Privacy Professional Data (CIPP) program and receive a data privacy certification stand out from the crowd, as a CIPP Data Privacy Certificate...
NIST Privacy Framework
The National Institute of Standards (NIST) Privacy Framework provides practical controls and actionable steps that could improve how your organization identifies, manages, and responds to privacy risks. With new privacy and data protection laws emerging globally, particularly across the U.S., implementing the Framework could help you get a headstart on compliance...