Blog: Consumer Privacy
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Google's Mobile Unwanted Software (MUwS) Requirements and Your Privacy Practices
Google's Mobile Unwanted Software (MUwS) is a mobile software category that Google flags as potentially harmful due to its suspicious behavior. To combat this threat, Google has released a set of requirements that developers must adhere to when building and submitting apps on the Google Play Store. In doing so, developers can...
Legal Requirements on Abandoned Checkout Emails
Checkout abandonment is one of the most disappointing yet unavoidable realities of the ecommerce industry. Not to mention, it significantly hurts conversion rates and bottom lines of ecommerce brands everywhere. While sending abandoned checkout emails to customers can be an effective strategy for recovering lost sales, it's important to be mindful...
UK Handling Data Protection Complaints
The United Kingdom's General Data Protection Regulation (UK GDPR) is the UK's main privacy law. Organizations that are required to comply with the UK GDPR must take certain steps to deal with any data protection complaints they receive. This article will explain what the UK GDPR is, who it applies to,...
How to Keep Your App From Being Removed From the Apple App Store
If your business provides an app via Apple's App Store then there are certain requirements you need to be aware of in order to keep your app from being delisted. This article will take you through those requirements and teach you everything you need to know in order to keep your...
Data Retention Policy
A Data Retention Policy defines a business's established protocol for storing data and how it disposes of this data when it's no longer needed. There are many compelling reasons a business or organization could benefit from a Data Retention Policy such as to comply with national or international privacy laws, to...
What is Global Privacy Control?
Global Privacy Control (GPC) is a method that allows digital consumers to opt out of allowing companies to track their online behavior or sell or share their personal information. It takes the place of Do Not Track requests, which the California Attorney General has been unable to legally require businesses...