Blog

Legal articles in easy to understand language.

Compliantly Implementing Biometric Systems

From unlocking your phone to clearing airport security, biometric systems have become integral to everyday life. Implementing biometrics in your business could improve the customer experience and enhance security. However, using biometric data brings significant legal responsibilities, requiring your business to strictly adhere to data privacy laws. In this post, we...

CCPA Opt-Out Tool - DAA

Businesses subject to the California Consumer Privacy Act (CCPA) must honor California residents' privacy rights, including informing consumers about the types of personal information they intend to collect and providing a way for consumers to opt out of the sale or sharing of their personal data. The Digital Advertising Alliance's (DAA)...

Advertising Standards Canada (ASC) Requirements

"Truth. Fairness. Accuracy." Those are the guiding principles of Ad Standards, the body that enforces the Canadian Code of Advertising Standards (Code). First published in 1963, the Code has been periodically updated to keep pace with changes in the Canadian advertising landscape. Recent developments, including influencer advertising, have led Ad Standards...

Open Source Licensing Versus Commercial Licensing

When you're starting a new software project, choosing the right software license for your needs is important. Two common types of license are commercial licenses and open source licenses, each of which have many variations as well. This article will cover what commercial licenses are, what open source licenses are, their...

Data Hashing and Privacy Laws: Understanding the Limits of Protection

Businesses understand that they must embed data protection at every stage of the data processing journey to comply with data protection laws. As you have explored how to implement this in your business, you may have encountered data hashing and wondered whether it could deliver the holy grail— anonymized data. Privacy...

GDPR Double Opt in for Email Marketing

If you engage in email marketing targeting clients in Europe, you must ensure you comply with the GDPR. After all, email addresses qualify as personal data. But do you need to implement double opt-in to target people affected by the GDPR? The short answer is no. But the longer answer is...