Blog: Consent

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Google Consent Mode

Google's Consent Mode changes the way you collect ads tracking data and your analytics. The feature allows you to modify tracking tags based on whether your site's users permit you to track them, and gives website owners a way to remain compliant with international privacy laws while still gaining insight...

Cookie Consent FAQ

In this cookie consent FAQ we'll go over some of the most common questions you may have regarding the law, cookie consent, notices, and how to ensure that your company is using cookies compliantly. Which Laws Require Cookie Consent? There are two kinds of consent which are considered acceptable under various laws....

Consent Under the CCPA (CPRA)

Like most privacy laws, the California's Consumer Privacy Act (CCPA) as amended by the CPRA has some specific consent requirements. Below, we'll talk about consent under the CCPA (CPRA), what is and isn't required, and then compare and contrast that with Europe's General Data Protection Regulation (GDPR). What is the CCPA (CPRA)? The...

How to Avoid GDPR Legal Issues Over Cookie Consent

Recently, we've been seeing more companies being taken to court or investigated by regulators under the EU's cookie consent rules. The GDPR has been in effect since May 2018, but websites and apps continue to flout the rules around obtaining opt-in consent for cookies. In this article, we'll look at some high-profile...

French Cookie Compliance 2021 Crackdown

Website operators offering services to people in the EU must comply with EU law. The relevant laws are the ePrivacy Directive and the General Data Protection Regulation (GDPR). These laws make it clear that the use of non-essential cookies requires opt-in consent. But many, if not most, websites remain non-compliant with...

Cookie Consent Requirements in Germany

Germany's Federal Court of Justice made a significant privacy ruling on May 28, 2020. If your website or app is accessible in Germany, this case has important implications for how you use cookies. In fact, the case has important implications for websites and apps accessible throughout the whole of the EU,...