Blog: EU Privacy Laws

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How EU and U.S. Privacy Laws Apply to Foreign Businesses

Privacy law evolved to protect citizens against state surveillance. But it increasingly focuses on protecting citizens from online surveillance by international businesses. The internet's porous borders have forced lawmakers to extend the jurisdiction of national privacy laws. Increasingly, such laws now apply both to domestic and foreign businesses. We're going to look...

Brazil's LGPD vs. the GDPR

Brazil's new privacy law, Lei Geral de Proteção de Dados (LGPD), and the EU's General Data Protection Regulation (GDPR) look pretty similar. In fact, they are practically identical in many places. However, there are a few important differences between the two laws. If you're more familiar with one than the other,...

Analytics Tools and GDPR Consent

The EU's General Data Protection Regulation (GDPR) brought a new standard of user consent. It also brought a lot of browser pop-ups and, with it, some quite unclear rules about when consent is required. Most people understand that the cookies used for targeted advertising require consent. But what about analytics? Is...

GDPR: No Cookie Consent Walls

The EU's attempts to regulate online advertising by restricting the use of cookies have not been universally considered a success. Businesses have devised various methods to encourage, or force, their users to consent to cookies. Among the most controversial of these methods is the "cookie wall." There has been a lively debate...

GDPR: Scrolling is Not Consent

The EU General Data Protection Regulation (GDPR) has been in force for over two years, and there's still some disagreement about how it should be interpreted. One of the more contentious parts of the GDPR is how it handles consent. Although the GDPR requires a "clear affirmative action" to indicate consent,...

Anonymization and Pseudonymization Policy

Anonymization and pseudonymization are two important ways of protecting personal information within your organization. These concepts have been central to EU data protection law for many years, but with strict privacy laws emerging in the U.S. and elsewhere, organizations all over the world should now be considering how best to integrate...