Blog: Consent
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Cookie Consent Outside of the EU
Most websites that have adopted a cookie consent solution like a cookie banner have done so in order to comply with European Union (EU) law. The EU places strict requirements on businesses who collect personal information about internet users within its borders. But what about countries outside of the EU? Almost...
A Best Practice Guide to Clickwrap Agreements
Internet contracts and online agreements are every bit as legally binding as the paper variety if processed correctly. If you're trying to decide on the most airtight and secure methods for offering online contracts, privacy, and terms agreements to your customers, clickwrap agreements are undeniably the way to go. However, not...
Privacy Policy for Google Signals
Google Signals is a feature of Google Analytics which provides insights into users' cross-device behavior. It uses aggregate data to reveal how people use their devices. You can use this data to further personalize your ad campaigns. But greater insight into your users' lives, even in the aggregate, means greater responsibility...
Consent Under the GDPR
Consent under the GDPR are quite specific and strict, requiring it to be clearly given in an overt and active way. This article will take a look at exactly what the GDPR requires when it comes to consent, and what you can do to make sure your methods of obtaining consent...
How to (and How NOT to) Create a GDPR Notice
If your business has an online presence, you've probably heard of the European Union's General Data Protection Regulation (GDPR). This sweeping legislation went into effect in May of 2018 and if you thought it wouldn't affect your business, think again. Is your GDPR Notice ready to go? The GDPR will have global...
Effectiveness of Clickwrap in the EU
Privacy laws around the world increasingly require clear and active consent to data collection. In the GDPR in particular, consent must be "freely given", clear, and affirmative. Using clickwrap to gain agreement to your Privacy Policy helps you to meet your legal obligations, and show that your users have agreed freely...