Blog - Page 19
Legal articles in easy to understand language.
Definition of "Business" Under Privacy Laws
As a business owner, many privacy laws will apply to the operation of your business. But what exactly is the scope of these laws, and what exactly do they mean by "business"..? If you aren't sure whether or not your business is a "business" for purposes of specific laws, this article...
Do Affiliate Cookies Require Consent? Or Are Affiliate Cookies Strictly Necessary?
Affiliate cookies live in a curious gray area of privacy law. Under the GDPR and ePrivacy Directive, all cookies need user consent unless they're deemed "strictly necessary," which begs the question: where do affiliate cookies fall? The short answer is that most affiliate cookies do require consent. That said, if an...
Reasonable Security Measures Under the GDPR
The General Data Protection Regulation (GDPR) is an EU data privacy law that requires companies or organizations processing personal data, to comply with certain rules. Some of these rules are about what information you have to disclose to users when you collect or process their data. Other rules are about when...
Compliantly Implementing Biometric Systems
From unlocking your phone to clearing airport security, biometric systems have become integral to everyday life. Implementing biometrics in your business could improve the customer experience and enhance security. However, using biometric data brings significant legal responsibilities, requiring your business to strictly adhere to data privacy laws. In this post, we...
CCPA Opt-Out Tool - DAA
Businesses subject to the California Consumer Privacy Act (CCPA) must honor California residents' privacy rights, including informing consumers about the types of personal information they intend to collect and providing a way for consumers to opt out of the sale or sharing of their personal data. The Digital Advertising Alliance's (DAA)...
Advertising Standards Canada (ASC) Requirements
"Truth. Fairness. Accuracy." Those are the guiding principles of Ad Standards, the body that enforces the Canadian Code of Advertising Standards (Code). First published in 1963, the Code has been periodically updated to keep pace with changes in the Canadian advertising landscape. Recent developments, including influencer advertising, have led Ad Standards...