Blog - Page 75
Legal articles in easy to understand language.
The CCPA/CPRA's Private Right of Action
Since the California Consumer Privacy Act (CCPA/CPRA) came into effect, there have been several high-profile lawsuits against businesses that have allegedly failed to properly secure consumers' personal information. California has the most data breaches of any state, so we can expect to see many more CCPA (CPRA) claims. However, the CCPA/CPRA's...
Privacy Policy for Facebook Lead Ads
Facebook Lead Ads can help you generate interest in your business, distribute your promotional materials, grow your mailing list, and more. They also trigger the requirement for a Privacy Policy. In this article, we're going to explain how to update your Privacy Policy so it complies with Facebook's Lead Advert Terms....
2-Factor Authentication for Payments in the EU
A new EU law will soon change how Payment Service Providers authenticate customers making payments online. The EU revised Payment Services Directive (PSD2) imposes strict verification requirements via a process called "Strong Customer Authentication" (SCA). The law aims to tackle online fraud, but some ecommerce businesses are concerned that it may lead...
FTC Requirements for Influencers
Influencers are advertisers. Instagram personalities promoting a local business can be regulated by the same laws as the world's largest companies. And the Federal Trade Commission (FTC) is not afraid to go after influencers, and even those with just a handful of followers. But the FTC isn't looking to catch influencers unaware....
The CCPA/CPRA's "Business to Business" Exemption: AB 1355
The California Consumer Privacy Act (CCPA (CPRA)) has attracted some criticism from businesses due to its extensive definition of personal information. The broad definition of "consumer" covers all California residents, including those acting as representatives of their employers. This has significant implications for businesses that provide products and services to other...
CCPA (CPRA): What Constitutes a "Sale" of Personal Information?
The main purpose of the California Consumer Privacy Act (CCPA/CPRA) is to enable consumers to opt out of the sale of their personal information. However, there was a lot of debate about what constitutes a "sale" of personal information. Given the serious consequences of violating the CCPA (CPRA), this ambiguity is a...