Blog - Page 32
Legal articles in easy to understand language.
Compliant Behavioral Advertising
Behavioral advertising is the practice of tracking users across the web and noting their interests to deliver ads that would be most relevant to them. Given its sensitive nature, behavioral advertising sparks controversy between marketers, lawmakers, and customers alike. Still, it remains an effective technique to improve user experience and drive...
Delete Account URL in Google Data Safety Form
Google now requires app developers to submit a "Delete Account URL" when publishing an app. The Delete Account URL must allow users to initiate an account deletion request or provide information how users can delete their accounts. The URL must be accessible from the web, so users who deleted your app...
Argentina's Personal Data Protection Act (PDPA)
Argentina's Personal Data Protection Act (PDPA) is the country's main data privacy law. Enacted in October 2000, the Argentina PDPA sets out rules to guide how applicable organizations handle the personal data of Argentina's residents. In this article, we'll examine Argentina's Personal Data Protection Act (PDPA), looking at who it applies...
CIPM Data Privacy Certificate: What it is and How to Get it
As more companies work to develop systems that prioritize privacy protection, individuals who can incorporate Privacy by Design (PbD) principles into a comprehensive privacy program have become highly desirable by employers. Privacy professionals with a Certified Information Privacy Manager (CIPM) Data Privacy Certificate have the training necessary to establish and...
CIPP Data Privacy Certificate: What it is and How to Get it
As privacy and data protection laws proliferate with each passing year, an increasing number of organizations are seeking highly-trained privacy experts. Privacy professionals who pass a Certified Information Privacy Professional Data (CIPP) program and receive a data privacy certification stand out from the crowd, as a CIPP Data Privacy Certificate...
Consent for Google Ads Personalization
Any business that uses Google Ads to create personalized advertisements directed at individuals who live in the European Economic Area (EEA), Switzerland and/or the United Kingdom (UK) needs to be aware of Google's new consent requirements for ad personalization. This article explains why consent is necessary for Google Ads personalization, the...