Blog - Page 4

Legal articles in easy to understand language.

Consent for Google Ads Personalization

Any business that uses Google Ads to create personalized advertisements directed at individuals who live in the European Economic Area (EEA) and/or the United Kingdom (UK) needs to be aware of Google's new consent requirements for ad personalization. This article explains why consent is necessary for Google Ads personalization, the steps...

New Hampshire Privacy Law (Senate Bill 255)

New Hampshire's Senate Bill (SB) 255 gives New Hampshire residents rights regarding their privacy and requires applicable businesses to take specific steps to protect consumer data and comply with the law. This article explains what New Hampshire Privacy Law (SB 255) is, who it applies to, how it affects consumers and...

Cookie Text Explained

With so much attention on cookie consent for legal compliance, it's easy to overlook the wording on your cookie banner (i.e., the cookie text). Yet, it matters more than you may realize. Having well-written cookie text not only supports compliance with privacy laws but tells visitors you have nothing to hide,...

Minnesota's Student Data Privacy Act (MSDPA)

Minnesota's Student Data Privacy Act (MSDPA) (HF 2353) was passed by Governor Tim Walz on May 22nd, 2022. The law was designed to protect Minnesota students' privacy, and dictates how public schools and their technology providers manage educational data. This article explains what the MSDPA is, who it applies to,...

New Jersey Privacy Law (SB 332)

New Jersey's Senate Bill (SB) 332 is a comprehensive law that is designed to protect New Jersey consumers' privacy and provides rules for how businesses should treat consumers' personal data. The bill passed the Senate and the Assembly on January 8th, 2024 and was signed by Governor Phil Murphy on...

Pennsylvania's Consumer Data Privacy Act (PCDPA)

Pennsylvania's Consumer Data Privacy Act (PCDPA) is a privacy bill currently working its way through Pennsylvania's legislative system. If approved, the PCDPA will become Pennsylvania's primary data protection law, much like the privacy laws of California, Colorado, Virginia, and so on. This article explains Pennsylvania's Consumer Data Privacy Act (PCDPA), looking at...